This site is owned and operated by General Filter Pte Ltd. Your privacy on the Internet is of the utmost importance to us. At General Filter Pte Ltd, we want to make your experience online satisfying and safe.
Because we gather certain types of information about our users, we feel you should fully understand our policy and the terms and conditions surrounding the capture and use of that information. This privacy statement discloses what information we gather and how we use it.
A. INFORMATION GATHERS AND TRACKS
General Filter Pte Ltd gathers two types of information about users:
Information that users provide through optional, voluntary submissions. These are voluntary submissions to receive our product updates, to email a friend, and surveys:
Information General Filter Pte Ltd gathers through aggregated tracking information derived mainly by tallying page views throughout our sites. This information allows us to better tailor our content to readers' needs. Under no circumstances does General Filter Pte Ltd divulge any information about an individual user to a third party.
General Filter Pte Ltd gathers user information in the following processes:
Optional Voluntary Information
We offer the following free services, which require some type of voluntary submission of personal information by users:
A1. Product updates
General Filter Pte Ltd gathers the email addresses of users who voluntarily subscribe. Users may remove themselves from this mailing list by following the link provided in every newsletter that points users to the subscription management page.
A2. "Tell a Friend" policy
Our site users can choose to electronically forward a link, page, or documents to someone else by clicking "Tell a friend". The user must provide their email address, as well as that of the recipient. This information is used only in the case of transmission errors and, of course, to let the recipient know who sent the email. The information is not used for any other purpose.
General Filter Pte Ltd tracks user traffic patterns throughout our site. However, we do not correlate this information with data about individual users. General Filter Pte Ltd does break down overall usage statistics according to a user's domain name, browser type, and MIME type by reading this information from the browser string (information contained in every user's browser).
General Filter Pte Ltd sometimes tracks and catalogs the search terms that users enter in our Search function, but this tracking is never associated with individual users. We use tracking information to determine which areas of our sites users like and don't like based on traffic to those areas. We do not track what individual users read, but rather how well each page performs overall. This helps us continue to build a better service for you.
B. USE OF INFORMATION
General Filter Pte Ltd uses any information voluntarily given by our users to enhance their experience in our network of sites, whether to provide interactive or personalized elements on the sites or to better prepare future content based on the interests of our users.
As stated above, we use information that users voluntarily provide in order to send out electronic newsletters and to enable users to participate in polls, surveys, message boards, and forums. We send out newsletters to subscribers on a regular schedule (depending on the newsletter), and occasionally send out special editions when we think subscribers might be particularly interested in something we are doing. General Filter Pte Ltd never shares newsletter mailing lists with any third parties, including advertisers, sponsors or partners.
When we use tracking information to determine which areas of our sites users like and don't like based on traffic to those areas. We do not track what individual users read, but rather how well each page performs overall. This helps us continue to build a better service for you. We track search terms entered in Search function as one of many measures of what interests our users. But we don't track which terms a particular user enters.
General Filter Pte Ltd operates secure data networks protected by industry standard firewall and password protection systems. Our security and privacy policies are periodically reviewed and enhanced as necessary and only authorized individuals have access to the information provided by our customers.
We give users options wherever necessary and practical. Such choices include:
Opting not to register to receive our product updates. Please send your request to: email@example.com.
Opting not to participate in certain interactive areas, which completely alleviates the need to gather any personally identifiable information from our users.